For Retail Buyers ·
What you'll accomplish
By the end of this guide, you'll have a reliable Claude workflow for producing polished sales report commentary and seasonal business review narratives from bullet-point data — cutting writing time by 60–70% while producing more consistent, professional output.
What you'll need
Go to {{tool:Claude.url}} and create an account. Start a new conversation — the text input box is at the bottom of the screen.
At the start of each session, tell Claude what you're producing:
I'm a retail buyer writing a [weekly sales commentary / seasonal business review] for my [category] category. I'll give you key metrics and observations. Please write in a professional business tone — concise, analytical, and confident. Assume the audience is [my buying director / the GMM and leadership team]. Use bullet points for top performers/underperformers, and a narrative paragraph for context and implications.
Type or paste your key data points — they don't need to be formatted:
Data for this week:
- Net sales: $[X], [+/-X%] to plan, [+/-X%] to LY
- Top performers: [item/style] +[X]%, [reason if known]
- Underperformers: [item/style] -[X]%, [reason if known]
- Inventory: [X] weeks of supply total, [lean/in line/overstocked] on [subcategory]
- Key actions taken or planned: [reorders, cancellations, markdowns]
- External factors: [weather, competitor promo, trend shift]
Claude will draft the commentary. Review for:
Make edits directly in the output, then copy-paste into your report template.
After 3–4 successful sessions, save your best context-setting messages (Step 2) as a text document. Reuse them at the start of each reporting session — you'll get consistent outputs without re-explaining each time.